JoePRguy Expertise | joeprguy.com

Services

I’ve delivered successful results to a variety of organizations from start-ups and small businesses to large corporations and major universities.

For Small Businesses and Start-Ups

Management of website design, development, and generating strong web content
Creation of a wide variety of communication pieces, including speeches, event scripts, company presentations, sales collateral material, company blogs, press materials
Develop short term communications strategies that utilize multiple platforms to begin building your brand and telling your story to the business community, media, and public
Online and social media marketing campaigns that drive traffic to your website and build your brand
Media relations campaigns (local or national) to drive sales and boost company performance
Development of your brand identity in social media and execution of social media campaigns that generate awareness and build your brand through grass-roots awareness
Grand opening or other special events that generate buzz, engage the community and key stakeholders, get media coverage, and in general make a huge splash
Re-branding campaigns that breathe new life into your company image and identity within the community
Media training for CEO’s, business owners and senior management teams that ensure you are clearly communicating the right message and make the most impact with every media opportunity
Assistance with crisis communications or issue management when you suddenly find yourself in an unwanted media spotlight

Short-term media relations assistance
Strategic, proactive national media campaigns that result in both mainstream and online media placement, build brands and drive sales
Working with internal HR department to strategically build company brand as an employer-of-choice
Social media identity development and execution of social media campaigns that will build your brand and engage online audiences to deliver your key messages
Securing and/or working with celebrity endorsements, product placement in mainstream film and television
Strategic communication planning: I can conduct an in-depth analysis to provide communication-based outcomes and long term strategies that align with overall business objectives
Crisis communications planning and media crisis response
Internal communication campaigns to energize key stakeholders and engage employees
Creation of a wide variety of communication pieces, including speeches, event scripts, company presentations, sales collateral material, company blogs, press materials, and website content
Special events that generate buzz, engage the community and key stakeholders, get media coverage, and in general make a huge splash
Strategic use of social media that garners grass-roots support/awareness for an organization and builds brand

Online student recruitment campaigns that generate results and build your organizational image
National media pitching to higher education reporters at top-tier media outlets in broadcast, print, and online
Instruction for internal communication staff on the use of social media to build community awareness and drive student recruitment
Workshops for faculty and staff on how to utilize social media for a community presence and engaging others across campus
Development of strategic communication plans for fund raising, special projects or recruitment branding
Special event planning, groundbreaking or grand opening events that generate buzz, engage the community and key stakeholders, get media coverage, and in general make a huge splash
Crisis communication planning and issue management
Media training for administrators and faculty members