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	<title>Comments on: Using Social Media to Build a Healthy Brand</title>
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	<link>http://www.joeprguy.com/2009/05/11/using-social-media-to-build-a-healthy-brand/</link>
	<description>Expert PR, marketing and social media consultant Joe Cockrell</description>
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		<title>By: How Twitter Helped Feed A Lot of Hungry Kids &#124; joeprguy.com</title>
		<link>http://www.joeprguy.com/2009/05/11/using-social-media-to-build-a-healthy-brand/comment-page-1/#comment-41</link>
		<dc:creator>How Twitter Helped Feed A Lot of Hungry Kids &#124; joeprguy.com</dc:creator>
		<pubDate>Thu, 28 May 2009 23:47:44 +0000</pubDate>
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		<description>[...] how to use social media platforms for your non-profit or small business, check out my blog post on Using Social Media To Build A Healthy Brand. I also recommend Are You Socially Acceptable. For those of you who are still skeptical about the [...]</description>
		<content:encoded><![CDATA[<p>[...] how to use social media platforms for your non-profit or small business, check out my blog post on Using Social Media To Build A Healthy Brand. I also recommend Are You Socially Acceptable. For those of you who are still skeptical about the [...]</p>
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		<title>By: Jesse</title>
		<link>http://www.joeprguy.com/2009/05/11/using-social-media-to-build-a-healthy-brand/comment-page-1/#comment-29</link>
		<dc:creator>Jesse</dc:creator>
		<pubDate>Fri, 15 May 2009 23:30:55 +0000</pubDate>
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		<description>I think hospitals are slow adopters because it is difficult to see communities develop around topics related to specific local hospitals. Still, I see some value in using social media to build the brand, it just might need to look a bit differently. It might have to be regional, or built around a hospital&#039;s specific area of expertise.

Also, Friendster is actually still a big player in Southeast Asia.

Interesting post, Joe. I&#039;ll be back. =)</description>
		<content:encoded><![CDATA[<p>I think hospitals are slow adopters because it is difficult to see communities develop around topics related to specific local hospitals. Still, I see some value in using social media to build the brand, it just might need to look a bit differently. It might have to be regional, or built around a hospital&#8217;s specific area of expertise.</p>
<p>Also, Friendster is actually still a big player in Southeast Asia.</p>
<p>Interesting post, Joe. I&#8217;ll be back. =)</p>
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